Integration
Targeted Mailing with Live Sales Data.
Mailchimp’s strength lies in its deep e-commerce platform integration, enabling personalised marketing using first-party data.
Cloud-based platforms like Mailchimp and Retail Express are designed for easy connection. TranslatorHQ, an Australian company with 20 years of experience in API e-commerce integrations (including between such platforms), facilitates their efficient collaboration. We have offices in Australia and the US.
Connector Details
Advanced features and automatic data synchronization seamlessly unify your systems, enhancing efficiency and customer experience.
Features
- Adding customers from both Web and POS orders
- Synching all customers from Retail Express
- Accessing customer data including last purchase types, dates and amounts
- MailChimp automatically being updated with new and changed email records
- Create segments based on list data eg last product type
- All MailChimp functionality and add ons remain
- Simple MailChimp user experience is constant
- All the hard work is done behind the scenes on the cloud
Synchronisation
- The Connector automatically updates MailChimp
- Regular sync of customer orders as they are placed
- Every 15 minutes for pricing and stock levels
- Every hour for product updates, or to add new products
Retail Express Fields Synchronised
- CustomerId
- Password
- BillFirstName
- BillLastName
- BillCompany
- BillEmail
- BillMobile
- BillState
- BillPostCode
- CustomReference
- PriceGroupId
- PriceGroupName
- IsAccountCustomer
- ReceivesNews – (This field when set to No will NOT add to Mailchimp)
- LastUpdated
- Last sale amount
- Last Sale Date
- Last Purchased Product TypeUpdate pricing and stock levels regularly throughout the day
Other Services
Custom Development
Create new functionality
If you require novel coding or API functionality, we can engineer distinct solutions to overcome your challenges.
Website Development
Shopify Partners
Transform your vision into reality with our expert website development services that drives sales and engages customers.
Shipping
Logistics 3PL
Reach new levels of growth in your eCommerce business with our reliable 3PL Shipping Logistics.
Loyalty
Maximise repeat business
Explore loyalty platforms to enhance your store’s shopping experience for customers.
Training
Upskill your staff
Elevate your eCommerce experience by leveraging our expert staff training.
Ecommerce
Optimise your store
Maximize your online store’s success with our expert solutions.
Performance
Optimise store performance
Combine financial strategy with technical ecommerce skills to unlock higher customer engagement, conversion and retention.
Financial Strategy
Achieve financial control
Consult with us about our innovative financial strategies—designed to help you grow, thrive, and achieve your business goals.
“Ecommerce performance is achieved when key factors are optimised together to give customers the best possible experience with the brand. Our team understands both sides of that equation, and we love to help merchants find growth opportunities”
Derek Giles, Founder & Owner, TranslatorHQ